Why decentralized retail is the future of shopping

Hi there! Welcome back to another discussion about the retail transformation that is underway.

Previously, we shared our vision for the future of retail. We believe that any space can become a retail space.

The Internet has made it possible for millions of new products to exist. Gone are the days when inventors and merchants had to haggle or nag retail gatekeepers or manufacturers.

Now, a solopreneur can source products, list them in any of the myriad online platforms, and have them drop-shipped to customers.

While the Internet has made it easier for new inventors and product sellers to put their wares in front of customers, they do so by sacrificing the experiential component - a shopper cannot first experience an online-only product - unless the seller is large enough to run a pop-up or flagship store.

How Parrade fits in

With Parrade, any space can become an experiential retail space. We are freeing retail from the confines of traditional brick-and-mortar stores. Now, even the patio in front of your local cafe can become a retail space.

We are helping to decentralize retail by removing retail gatekeepers from the equation. With Parrade, anyone can offer spaces to showcase products. And anyone can lease these spaces to put their products in front of potential customers.

We are excited to lead the charge in redefining what retail can be. And we are blurring the lines between e-commerce and traditional retail.

If you have commercial space or sell products online, join our waitlist and help us build the future of retail!